Recruitment campaign for Next

Next Warehouse & Distribution had 1000 temporary vacancies to fill for this year’s end of season Christmas sale to ensure they fulfil their customer promise of next day delivery on orders before midnight.

The Results:

  • Fun but effective short animated video created
  • Test campaign launched on Facebook
  • The video reached over 48,000 people with 24,000 views and almost 3,000 post clicks
  • Enough applications received to fill roles in just one week

Click here to watch the video.

Please click this link to view Next’s Facebook page: https://www.facebook.com/Next-Distribution-Christmas-Vacancies-1669862659950805/?fref=ts

This is what Next had to say

Through working with Your Story we successfully ran a volume recruitment campaign to ‘introduce’ our business to utilising social media in recruitment. Your Story worked with us to bring our concept to fruition by developing a humorous, targeted animated storyboard which had extremely accurate realism of our working environment. This was an efficient and cost effective way of reaching over 48,000 people over a short period of time. Your Story also supported us by managing candidate queries in a timely manner to enable our internal recruitment team to focus our efforts on candidate management

Dawn Ashton, HM Manager, Next Warehousing & Distribution

If you’re interested in filling your vacancies quickly and cost effectively, then please email us at hello@yourstory.digital or call Cathy Burns directly on 07940 461113.

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