I have experience creating and developing websites using HTML, CSS, WordPress and Magento.
My background is varied, with a degree in Building Surveying and a short career in estate agency, during which time I learnt how to code websites, which later led to me setting up my own business in January 2013. I moved to Leeds later that year and continued to grow the client base, eventually joining forces with Cathy in mid 2015.
I love the challenge that building a business presents and am really excited about the future for Your Story.
I have a passion for marketing communications with experience across digital and traditional media and when I was first introduced to social media it made complete sense. Used well it’s a way to take word of mouth marketing to the masses. People trust recommendations from their peers more than they trust advertising and social media allows you the opportunity to reach thousands of people at a fraction of the cost of other media options.
My clients benefits from my broad knowledge of media and marketing. I look forward to building our reputation as one of the leading digital agencies in the north of England.
I’m confident, enthusiastic and understand that the ever changing digital world can be confusing and difficult to keep up with. Often, many companies simply don’t have the time to make sure they are on top of it all.
I work closely with the whole team at Your Story to help our clients work their way up the search engine results pages, using techniques such as focusing on defining the best keywords, creating interesting content and monitoring website traffic. I also make sure our clients’ websites are optimized for their customers as well as the search engines, to ultimately increase their brand awareness and conversion rates.
I’m a University student studying Media and Marketing alongside working with the Your Story social media team.
My average day at Your Story consists of planning and managing social media campaigns for clients, talking clients through their goals, and creating content to encourage engagement from their audience.
My personal favourite social media platform has to be Instagram, did you know 50% of Instagram users follow at least one business?
After starting out in a creative agency many moons ago I realised that I loved the wonderful world of advertising. With over 20 years experience of agency life in client services, I have a real passion for managing clients and making sure everything from brief to delivery is spot on.
I have experience of all media channels, recruitment advertising and marketing coupled with project and campaign management. I also love to get to know clients inside and out, taking the pressure off their workload and helping them grow their businesses.
It’s fair to say I’m a tad excited to join the team. Let the story begin…
I’ve been working in the social world as a social media consultant for almost 7 years now which in social years is about 30! How time flies! During this time I’ve worked with a variety of companies ranging in size and industry; as a result I’ve gained substantial knowledge and experience on many aspects of using social media for business, if you’ve got a question, I’ve got the answer.
The technology and functionality social media provides is changing all the time! But this is what I love; exploring and testing new tools and advising my clients on which ones will benefit them in terms of growth, customer engagement and customer retention.
I look forward to creating and exploring opportunities with you in 2017.